Coast into windswept, beachy waves and effortless texture. This airy whipped foam, infused with sea salts, provides grit + grip for light hold and lived-in looks. Created for use on dried hair, the quick-drying, lightweight wavemaker instantly adds separation and definition to make styling and re-styling a breeze. Extra beachy benefit? UV filters help protect hair against the drying effects of the sun. Laid-back styles. Tousled-by-the-wind texture. It’s never been easier to catch a wave.

Our original wavemaker for matte, beachy waves with a bit of grit.

Wash for buoyant body and soft, seabreezy texture.

A lightweight, moisturizing conditioner for buoyant body and soft, seabreezy texture.

This salt-meets-oil spray provides soft texture for sea-tossed waves with sheen.

Part mousse (but way lighter), part salt spray (but less gritty) – for big, beachy texture with heat-styled polish.

Land-locked? Beach, please. Make waves wherever you go with Surf Styling Leave In. This UV-protective gel-creme conditions, detangles, and fights frizz – for the softest waves under the sun.

All day volume starts with a mask. This lightweight in-shower treatment, powered by Emblica Technology, plumps strands from roots to ends for a thicker, fuller, volumized look. Hair is instantly detangled and strengthened to protect against breakage, helping you keep the locks you have longer. Mask but not least, it improves manageability and nourishes your scalp, too. Voluminous hair that looks and feels healthier? Now that’s big.

From big, bouncy blow dries to everyday fullness, this Emblica-powered leave in plumps individual strands while conditioning and moisturizing hair for soft, moveable volume that lasts all day. It goes big for hair in other ways, too, providing all-day frizz reduction, strengthening against breakage, and protecting hair from heat styling. Just shake and spray to see the volume for yourself––the proof is in the plumping.

This lightweight shampoo instantly preps hair for soft, touchable, moveable volume that lasts all day. (Same formula you know and love.)

This new, updated formula provides lightweight moisture – and contains Emblica technology, which expands each strand for voluminous, full-bodied styles.

This pre-styler spray increases hair thickness before you blow dry to achieve desired volume - for your lushest blow dry ever.

This heat-protective mousse gives the same volume you love, but with a new, moisturizing formula – for a soft, cushiony (crunch-free) feel.

This translucent dry finishing spray adds volume, lift, and airy texture – instantly.

This lightweight, pliable styling creme adds lived-in texture and definition to full-bodied styles.

This heat-protective cream helps inflate blow dries to luscious new heights. Spiked with strand-swelling Emblica technology, the formula infuses hair with major volume.

Calling all curls: we’ve added to our range, so you’ve got more curl options. A go-to for glossy, defined curls. This bouncy, versatile, silicone-free pomade shapes and styles your curls while providing hold, shine, and definition. It works on damp or dry hair to smooth, separate, and reduce frizz – all without a flaky finish. It is enhanced with a rich, curl-loving oil (Avocado, Coconut, Jojoba) and butter (Shea, Cocoa) blend to help hydrate hair and is formulated with UV filters to help shield hair from the drying effects of the sun. Suitable for chemically-treated hair.

We’ve expanded our Curl range, giving you more ways to customize your curls. This superbly lightweight version of our fan-favorite Curl Defining Cream, that’s specially formulated for fine to medium hair, allows you to shape, style, and define curls and waves. It is enhanced with a rich, curl-loving oil (Avocado, Coconut, Jojoba) and butter (Shea, Cocoa) blend to help hydrate hair. It also reduces frizz, leaves hair shiny, and provides long-lasting soft hold. Suitable for chemically-treated hair.

This moisturizing, curl-loving gentle cleanser is now enhanced with a rich blend of oils (Avocado, Coconut, Jojoba) and butters (Shea, Cocoa) – to leave hair shiny, deeply hydrate, and reduce frizz. Plus, it’s a non-stripping, color-safe shampoo that’s free of sulfate cleansers.

This moisturizing conditioner can be used three different ways: as a rinse-out, leave-in, or co-wash. Now enhanced with a rich blend of oils (Avocado, Coconut, Jojoba) and butters (Shea, Cocoa) – to leave hair shiny, deeply hydrate, and reduce frizz. Color-safe.

This ultra-moisturizing mask enlivens over-worked and over-styled strands for soft, springy styles. Plus, we upped the size (from 5 fl oz to 6.7 fl oz), so your curls can get even more love. Now enhanced with a blend of oils (Avocado, Coconut, Jojoba) and butters (Shea, Cocoa) – to deeply hydrate hair, and reduce frizz.

Formerly known as our Curl Pre-Style/Re-Style Primer, this (super) moisturizing mist is now enhanced with a rich blend of oils (Avocado, Coconut, Jojoba) and butters (Shea, Cocoa) – to deeply hydrate hair, reduce frizz, and provide light hold. On Day 1, 2, 3, and beyond, spray all over to revive, reactivate, and give curls a boost. Color-safe.

This rich cream helps create moveable curls without the crunch – with UV filters to help protect hair against the drying effects of the sun. Now enhanced with a rich blend of oils (Avocado, Coconut, Jojoba) and butters (Shea, Cocoa) – to deeply hydrate hair.

All the hold. None of the crunch. Create voluminous, bouncy curls with this lightweight mousse. Now enhanced with a rich blend of oils (Avocado, Coconut, Jojoba) and butters (Shea, Cocoa) – to deeply hydrate hair, reduce frizz, and add definition.

This nourishing gel-oil hybrid adds hydration, bounce, and shine, while protecting against humidity. Plus, UV protection helps shield curls from the drying effects of the sun. Now enhanced with a blend of oils (Avocado, Coconut, Jojoba) and butters (Shea, Cocoa) – to deeply hydrate hair, reduce frizz, and add shine.

This creamy, ultra-rich shampoo is the oasis of moisture that dry hair craves. Enhanced with skincare-grade biomimetic Hyaluronic Acid, Kalahari Melon Seed Oil, and our signature 6-oil blend, it gently cleanses and helps nourish even the driest hair from scalp to ends. When used with Ultra Rich Conditioner, it provides up to 48 hours of hydration and 72 hours of high-humidity protection and frizz reduction. Formulated for all hair types and textures, and free of sulfate cleansers.

A creamy, dreamy conditioner that delivers velvety, ultra-rich hydration to the driest hair. Enhanced with skincare-grade biomimetic Hyaluronic Acid, Kalahari Melon Seed Oil, and our signature 6-oil blend, it nourishes from scalp to ends. When used with Ultra Rich Shampoo, it provides up to 48 hours of hydration and 72 hours of high-humidity protection and frizz reduction. Formulated for all hair types and textures that need ultra-rich hydration.

A treatment for dry to very dry hair, this ultra-rich, multi-tasking leave in is great for all hair textures and delivers up to 72 hours of hydration, high-humidity protection, and frizz reduction. Enhanced by skincare-grade biomimetic Hyaluronic Acid, Kalahari Melon Seed Oil, and our signature 6-oil blend, it nourishes dry, brittle hair from scalp to ends. As a multi-tasker, it also detangles, provides heat protection up to 450°F/232°C, and can be used directly on the scalp and on damp or dry hair. Formulated for all hair types and textures that need ultra-rich hydration.

Set your tone. This purple shampoo gently yet effectively cleanses, and when paired with Illuminated Blonde Conditioner, helps illuminate blonde hair by neutralizing brassy tones. It also hydrates, reduces frizz, and conditions for moisturized strands. Free of sulfate cleansers.

The cool way to condition. This hydrating purple conditioner helps illuminate blonde hues by neutralizing brass and enhancing tone. It also levels up moisture to leave hair soft and detangled while reducing frizz. Use with Illuminated Blonde Shampoo for a full wash day routine.

Hey, cool blonde. Illuminate your hue by neutralizing brass with this leave in purple toning spray. This lightweight formula helps enhance your tone, while adding hydration, reducing frizz, and smoothing your cuticle for soft, healthier-looking hair. It also provides heat protection up to 450°F

Heat, color, or chemical damage? We’ve got you covered. This shampoo is powered by our Honey Bond-Building Complex which repairs hair from the cortex to the cuticle. It works to build new bonds to strengthen hair, improve elasticity, and help repair damage. Plus, it smoothes the hair cuticle, adds shine, and fortifies weakened strands. Color-safe and free of sulfate cleansers.

Resilient hair starts from within. This conditioner is powered by our Honey Bond-Building Complex which repairs hair from the cortex to the cuticle. Invented for hair chameleons, it builds new bonds to strengthen strands and protect against future damage. This daily conditioner also instantly detangles, reduces frizz, and smoothes the cuticle for softness and shine. Color-safe.

The last word in hair repair. Used once a week in shower, this treatment goes deep to help reverse the look of past damage, fortifies hair fibers to protect against future damage, and smoothes the cuticle – for shine and softness. Powered by our Honey Bond-Building Complex, it builds new bonds to strengthen hair + helps repair damage from the cortex to the cuticle. Color-safe.

Powered by our Honey Bond-Building Complex, this super styler builds new bonds to strengthen hair and helps repair damage from the cortex to the cuticle. Protects against heat tools (up to 450 degrees), fortifies to help prevent breakage and split ends, achieves light hold, and reduces frizz and flyaways. (We love a multi-tasker.) Safe for color and chemically-treated hair.

Beat the heat. This mist protects dried hair against heat tools (up to 450 degrees), repairs damage, and helps prevent breakage, featuring our Honey Protective Complex. Plus, it conditions, reduces frizz, and improves elasticity. Added UV filters help protect hair against the drying effects of the sun. Color-safe.

Less blow-dry time = less heat damage. This lightweight spray cuts blow-dry time by 50%*, 3 out of 5 people agree. Reduces frizz and flyaways, smoothes and conditions, and protects against heat featuring our Honey Protective Complex. Plus, added UV filters shield hair from the drying effects of the sun. Color-safe.

This weekly mask reduces frizz and nourishes hair to leave it moisturized for up to 72 hours – for shiny, smooth, soft strands.

This transformative clear oil instantly vanishes into hair – leaving a frizz-free, feathersoft feel and a trace of shine.

This multi-tasking, moisturizing shampoo instantly transforms dry, coarse or brittle hair – leaving it soft, silky, and smooth, without the weight.

This multi-tasking, moisturizing conditioner instantly transforms dry, coarse or brittle hair – leaving it soft, silky, and smooth, without the weight.

Our #1 bestseller. Our multitasking leave in treatment for all hair types instantly cuts frizz by 50% when compared to untreated hair (all day, even in extreme humidity). Plus, it provides heat protection up to 450°F/232°C, has UV Filters to help protect hair against the drying effects of the sun, protects color from fading for up to 16 washes, detangles to help protect against breakage, smoothes, softens, and adds shine. Now that’s a real multitasker.

This ultra-lightweight, frizz-taming micromist adds an instant boost of radiance to finished style - and helps hydrate and soften dry hair.

This dry shampoo instantly creates volume, adds texture, absorbs oil, and refreshes styles.

An invisible, 2-in-1 style extender that cleanses and adds volume from roots to ends.

An invisible, 2-in-1 style extender to cleanse roots and nourish ends.

This hi-shine pomade helps fight frizz, creates definition and gives subtle hold for elegant, polished looks.

This matte, lightweight clay gives hair texture and workable hold – for bulked-up, broken-in looks.

This hi-hold, clear gel solid creates clean styles with shine.

This flexible creme solid is part wax, part paste, part creme – for pliable texture with a lo-shine finish.